Advertising in ChatGPT is now open across Europe. We help you reach new customers with ChatGPT Ads, using insight into what your target customers actually ask AI.
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Your ad appears inside the answer from ChatGPT, on questions that are relevant to your business and that your target customers actually ask.
We help businesses like
ChatGPT Ads is brand new in Europe. Those who start now get the most out of every krone.
Early advertisers in the US report up to three times higher conversion rates than traditional search when the ad hits the right context.
Very few advertisers are running yet. Right now attention is cheap and the impact is biggest.
The data and experience you build now become your edge when competitors follow.
We know what your target customers ask AI. We use that insight to get you started with ads that actually land.
ChatGPT Ads are the ads in OpenAI’s advertising platform, OpenAI Ads. They let businesses reach users directly in ChatGPT, in the moments when people explore, compare and decide.
Ads appear as clearly labelled cards below the answer. Paid plans remain ad-free.
Ads are matched to the context of the conversation, not to keywords.
Access currently runs through OpenAI’s ads team and selected partners. We help you get in.
“We have achieved strong results through consistent efforts. Synlig.ai has enabled us to work strategically with everything from website content to technical structure.”
“With Synlig.ai we get precise insight into what AI says about our industry, and concrete actions that have made us recommended far more often than our competitors.”
“We have worked actively with the recommendations from Synlig.ai, including creating FAQ pages, updating content and optimizing our existing website.”
“Synlig.ai is an inspiring addition to our sponsor network. They hold seminars on AI visibility and are helpful and engaged to work with.”
What advertisers are asking about ChatGPT Ads right now.
ChatGPT Ads is OpenAI’s advertising solution that shows clearly labelled ads below the answers in ChatGPT. The ads are separate from the answer, conversations stay private, and paid subscriptions such as Plus, Pro and Enterprise remain ad-free.
Access currently runs through OpenAI’s ads team and selected agency partners, and a self-serve Ads Manager has been announced for smaller businesses. Book a meeting and we will help you find the right way in and build a plan that fits your size and goals.
OpenAI supports CPM and CPC bidding as well as conversion optimisation. Costs depend on market, context and competition. Set aside a test budget and count learning as part of the return, and we will help you size it right.
Ads are shown to users on the free plan and the Go plan, while paid plans remain ad-free. OpenAI is clear that ads do not influence what ChatGPT answers and recommends organically. That is why organic AI visibility remains essential.
The terms are used interchangeably: OpenAI Ads is OpenAI’s advertising platform, while ChatGPT Ads are the ads as they appear in ChatGPT. Campaigns are managed through OpenAI’s tools, including Ads Manager.
Yes. At launch, access primarily runs through OpenAI’s team and agency partners, while the self-serve solution is on its way. The smart move now is to prepare: Understand the conversations in your category, strengthen your organic visibility and be ready when self-serve opens.
Book a guidance call and we will walk through what ChatGPT Ads means for your business and how to get started.
Book a guidance call about ChatGPT AdsBook a call about ChatGPT Ads